On gordonsdirect.com we use technology that is commonly referred to as ‘Cookies’. These are small text files which are saved on your device. Cookies perform a number of different functions. Some cookies are essential for the functioning of the website. Certain cookies make our website quicker and easier for you to use, and give information about your behaviour while using our website. A cookie for example can pre-fill your username or email address when logging into your Customer Account. Cookies will provide us with information relating to your visit to gordonsdirect.com; for example, the device and web browser you’re using, date/time of your visit(s), how long you used our website for, pages you viewed, if you made a purchase, and so on. Cookies will also provide us with non-Personally Identifiable Information.
If you choose to withhold consent, or subsequently block cookies, some aspects of our website may not work properly, and you may not be able to access all parts of our website.
Making our website function correctly:
These cookies are essential. They enable you to access certain areas of our website, and log into secure areas of the website (e.g. to place an order, or access your Customer Account).
Monitoring and improving the performance of the website:
These cookies collect information about how visitors to gordonsdirect.com use the website – for instance the pages they visit most often. This information doesn’t identify individuals, and we use it only to help us improve the way the website works.
Enabling the features of the website:
These cookies allow our website to remember certain choices you have made, for example the currency you’d like prices to be displayed in. This helps us to provide you with a better, more personal experience.
Marketing and advertising:
These cookies are used to show adverts to you, based on items you’ve searched for or looked at online. They also can limit the number of times you see a particular advert, and measure how an advertising campaign has performed. The cookies remember that you have visited a website and this information may then be shared with other organisations for advertising purposes.
What cookies do we use?
The list below sets out more information about the individual cookies used on gordonsdirect.com and the purposes for which they are used:
Necessary Cookies help make a website usable by enabling basic functions like display, page navigation and access to secure areas of the website. The website cannot function properly without these cookies. Necessary cookies used on gordonsdirect.com include:
Preference Cookies remember certain features relating to you, in order to make your browsing experience more personalised. Preference Cookies used on gordonsdirect.com include:
Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously. Statistics cookies used on gordonsdirect.com include:
(Google Analytics tracking codes)
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual. Marketing cookies used on gordonsdirect.com include:
Ads/ga-audiences (used by Google Adwords)
fr, tr (used by Facebook)
_AVESTA_ENVIRONMENT (used by MailChimp).
Restricting or blocking Cookies:
As above, some areas of our website require cookies in order to function correctly. By default, cookies will be enabled on your computer or device. You can disable these in your web browser, however doing so will affect your experience on gordonsdirect.com. You’ll be limited to browsing, viewing and searching for products, but may not be able to place an order with us. You may also experience technical difficulties with other features on the site.
You’ll need to re-enter your basic details every time you visit gordonsdirect.com, and we won’t be able to make the site more personal to you.
If you'd still prefer to restrict, block or delete cookies from gordonsdirect.com or any other website, it is straightforward to do so in your internet browser. Each browser is different, so you’ll need to go to the 'help' menu on your browser and look for how to change your ‘cookie preferences’.
Your privacy and shared computers:
If you access gordonsdirect.com from a shared computer, cookies may cause your email address to be displayed in the login field to anyone who uses our website on that computer after you. You can avoid this by clearing the cookies that are stored by the web browser. The option to do this is normally in the Settings menu of your browser.