The following blog post has been written by BexBerry - a blogger who tweets as @red_ribbon.

You can find her post at the following webpage:


A little over a month ago, the PR team at Gordons Direct sent me an email asking if I would like to try to a brand new product they were about to launch: Vichy Idelia Smoothing and Illuminating Cream, which is described as being "good enough to eat" due to its luxurious fruity scent, transforms the quality of the skin for a fresh and more even-looking complexion.


I've long been a lover of their make up products so I jumped are chance to try their skincare!

So one lovely day, a wee package arrived containing my new pot of Vichy Idealia, and my mother spotted it: "I need that more than you!" "you've still got nice young skin" "my skins all red and blotchy" ... you get the point.

Alas, she wore me down (she did put up a good argument to be fair) - since she hit menopause, her once vibrant skin took a bit of a turn for the worse. She developed dry red patches, uneven skin tone,  and then some fun hormonal breakouts, it just wasn't great. We had tried everything to remedy the problems, from YSL to boots own brand, but nothing cut the mustard.

Enter Vichy Idealia Smooth and Illuminating Cream

Initial thoughts on opening the packaging: it smells gorgeous, not too strongly scented, just nice and soft. The jar is a good size at 50ml, nice and sturdy and attractive (in case you want to leave it on your dresser).

I swatched it on my hand and it felt gorgeous really - so soft and smooth without being at all greasy, and it absorbed in to the skin quickly leaving it feeling really soft and supple.

I was beginning to regret my decision to let my mother test what was appearing to be a stunner of a product!

The next morning, freshly cleansed, she applied Vichy Idealia Cream .... And I was met with comments such as: "oh this is lovely" "it feels so nice!" etc. 

You see we were a bit worried, that as mums skin is very dry, and sensitive, that this product may not work for her.

You're probably wondering at what point I realised this was an actual miracle cream sent from the gods? Within 3 days - yes 3 days - mum's skin was transformed. I'm not being melodramatic here  it was like totally new, fresh glowing skin.

Gone were the red dry patches and spots, and back was the fresh supple radiant glow mum's skin used to have. Needless to say, she hasn't shut up about it since! My mum is an interior designer and spends all day talking to people, they all now know about this moisturiser!!

It's been a month now, and just before writing this I asked mum if there was anything she could say about the product that she didn't like. Her response? She didn't like that one day the pot would be empty because she would have used it all!!

Well, if that doesn't convince you I don't know what will!

Seriously chums, it's only every now and then I genuinely get so so so excited about a product that I just can't get across to you enough how amazing it is, this is one of those times!

Vichy Idealia retails at £22.00 for 50ml and is available at Gordons Chemists. I would happily pay more than this, even just to see mum look and feel so much more confident now her skin is glowing again.

I can't recommend this highly enough!




Edit: So I've just read the press release, and this is what is says: 

It is the first Vichy skincare range to help restore the behaviour of healthy looking skin. Easily absorbed, the gel like cream dries quickly and gives a radiant glow while diminishing the appearance of wrinkles. Idealia is suitable for any age and for all skin types including sensitive skin. Although most users experience a radical difference to their skin within a few days, the makers of Idealia expect results to show after one month’s use.

Now, I am reading this AFTER writing the review above, so I think it's safe to say, this product ACTUALLY does what it claims to do!! 


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